Hotel expansion isn’t a one-day task. It requires extensive planning, budgeting, and extensive research before you step in. When looking forward to planning hotel expansion, you need to focus on the benefits you gain. For instance, more rooms, more capacity to entertain your guest.
But before you start over the expansion, you just need to start looking for the essential inventory, such as hotel mini fridge, bar counters, LED lights, etc. These small add-ups always make your hotel attractive and add a luxury experience when your guest stays.
But what are the key things that you must know about planning hotel expansion? Let’s check out today’s blog post.
Top Things Need to Know About Planning Hotel Expansion
Hotel expansion is a great idea for a business, but it needs to be carefully planned. Hotel expansion involves many things and requires a lot of thought in order to get the best results.
1. Strategize the Best Options for Success
Once you’ve identified which market you want to grow in, it’s time to start strategizing. In the world of hotels, this means considering your brand and its image as well as how that will translate into an expansion plan. What are your competitors doing? What are the market trends? Is there a demand for this type of hotel in this area?
Another important aspect of any successful expansion is understanding the demographics of your target location. The best way to do so is by performing a market study; essentially, this involves analyzing data about what people in that area currently enjoy doing, where they spend their money, and if there’s room for growth.
2. Consider Customer’s Expectations
Customer expectations are important when it comes to planning hotel expansion. If you want to increase your customer satisfaction, then you need to listen closely and respond appropriately.
Have high standards and meet the expectation of guests by improving the cleanliness, comfort, and good service at all times.
Therefore you need to set standards high due to building a positive reputation, which means that if anything goes wrong during a customer visit, there should always be someone who will ask questions about how things went wrong so that they can fix them before another guest comes into town!
So make sure everything goes smoothly from the beginning until the end – no matter how small or big the problem may be!
3. Hotel Transfer Is Important To Have a Successful Expansion
Hotel transfer is important to have a successful expansion. Consider the hotel’s brand image. What are the characteristics of your brand? With what kind of hotels do you want to be associated with, and what kind of customers do you want to attract? Is there a certain style or theme that fits well with your existing properties?
Also, consider the hotel’s size and location. What type of room count would work best for this location based on current demand—a boutique property with 20 rooms or something larger like a 200-room full-service property? Also, consider how close it should be in proximity to other properties; ideally, expansion sites should be within walking distance from each other so guests can enjoy all amenities at once without having to drive between locations every day (thus making it more likely they’ll stay longer).
4. Setting the Budget
One of the most important parts of your expansion planning is setting a budget. This is because the budget will determine what you can afford and how much money you have to spend on your hotel expansion. The best way to set a hotel’s budget for an expansion project is by knowing its needs, goals, and plans for the future.
The next step would be determining which areas needed improvement within your current property or what new amenities should be added. You may want to look into expanding some existing facilities, such as adding more rooms or renovating a restaurant space into an upscale lounge area where guests can relax after dinner.
5. Analyzing the Space
This is a very important step in the process. You know how many rooms you want, but do you know how many floors? Do you need more conference spaces? How about meeting rooms and restaurants? All of these factors can change your expansion plan significantly, so knowing exactly what you want before moving forward will help keep costs low when it comes time for construction.
6. Designing the Guest Experience
Designing the guest experience is a key part of any hotel expansion. This includes things like:
- Guest rooms (size, layout)
- Hotel lobby (design, furniture)
- Hotel restaurants (menu, decor)
The goal is to create an environment that will make guests want to stay at your new property again and again.